Once Again, Logz.io is an Observability Visionary
When Gartner publishes their annual observability industry research, it’s always exciting to find your company named among the most successful and high-profile providers in this space.
That’s why Logz.io is thrilled to find itself listed as a Visionary for the third consecutive year in the Gartner® Magic Quadrant™ for Observability Platforms (previously known as the Magic Quadrant for Application Performance Monitoring and Observability).
Now more than ever, we consider the Logz.io Open 360™ platform to be at the forefront of innovation in the monitoring and observability market; being recognized as visionary by the analysts at Gartner is another fantastic validation of that claim.
Our own vision for helping organizations build and expand their observability practices continues to be confirmed in the rapid growth of our customer base. The 2024 Gartner Magic Quadrant for Observability Platforms further underlines many of the industry trends we have been advancing for years at Logz.io.
Marking the Shift from APM to Observability
For starters, there’s the previously mentioned change in the report’s name — transitioning from “APM and Observability” to “Observability Platforms.” Since our inception, we’ve been promoting the idea that traditional forms of monitoring such as APM no longer meet the challenges of today’s modern applications and infrastructure.
We see this shift away from server-based APM into cloud-native, actionable observability that’s designed for highly distributed workloads. So, it’s no surprise that Gartner is also dropping the concept of APM —- just as many customers have moved away from it as both a process and toolset. Without question, the biggest issue weighing on APM, beyond its technical limitations, has been the overwhelming costs generated by traditional platforms of that type. That’s another reason why we’re grateful for Gartner’s latest coverage.
When we first started speaking to Gartner analysts about our purpose-built cost management capabilities three years ago, this entire approach was still a novel idea. Since that time, we’ve been working hard to help customers embrace a different type of observability designed for cost efficiency, end-to-end. Combined with our unique App 360 approach to application observability, our AI-backed Data Optimization Hub, intelligent telemetry filtering, tiered data storage, and LogMetrics capabilities all provide maximum visibility into modern environments without generating the huge costs of legacy APM. On average, Logz.io customers save roughly 50% by engaging these capabilities to better manage their use of telemetry data.
At the end of the day we see our customers’ adoption of these unique capabilities as clear proof that the market is evolving quickly in the direction of modern observability that transcends APM in so many ways – and we’re proud to be engaged in that work.
Pursuing New Observability Frontiers with AI
The best part about being a visionary — defined as “thinking about or planning the future with imagination or wisdom” — is knowing that everything in the observability world is currently being disrupted, and massively at that. The rapid acceleration of AI-powered capabilities is changing the very nature of what we expect from these platforms, and how we communicate with their data and insights.
Take, for instance, our Observability IQ™ Assistant, introduced in the months since Gartner completed its research. This incredible capability based on generative AI integration removes the longstanding need for technical querying, allowing Open 360 users of any skill set or experience level to converse directly with their data and ask the system questions using natural language. The rise of such copilot tooling is perhaps the biggest innovation in observability ever achieved.
Meanwhile, iterations of other AI-based capabilities that will fundamentally change the manner in which users approach observability and troubleshooting are occurring at a furious pace.
By the time the 2025 report is published, we’ll have even more exciting things to talk about — innovations we know will make us a leader in this space.
Magic Quadrant for Observability Platforms, 12 August 2024, Gregg Siegfried Et Al.
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